We had our very last meeting at SMU with Robin last week. We settled down at this cafe in SMU and Robin bought us some toast for breakfast. We talked about the internship and share with each other our thoughts. She wanted some feedbacks on how she should improve for future internships, thus we gave her some feedbacks based on our experience.
We share with Robin our thoughts such as we mentioned and explained that this internship is based on social media marketing which means we'll have to experience managing social media instead of offline job. Robin explained to us that she thought that if just letting us managing social media platform we will not gain experience in what really internship is also that their social media is actually already managed by Roslyn. Which explains why in the first place they always been asking us to do offline work.
I was surprised in the first place after hearing that we will have to pitch to a company suddenly, i didn't know what to expect in the first place. However i slowly adapt to working with start up and learning many new things which i previously was unaware of.
I feel that it is really lucky that we pitched to MadeReal as I had a really great time throughout this internship know the 2 nice founders Robin and Roslyn as well as other interns.
Robin also mentioned that we could all keep in touch and if there's opportunities in the future we could probably work together again.
After all, Thank You Ms Dora for giving me a chance to experience my first internship!
Sunday, August 16, 2015
Friday, July 31, 2015
Blog Entry #17
31 July 2015
Recently we've been very busy with our assignments and projects etc, which is why we've been lack of updates.
I've used my personal account on Instagram, even though there isn't a lot of followers however I still posted about Oh goodies! Snack box.
The followings are some screenshots from Instagram :)
Thursday, July 23, 2015
Blog Entry #16
After Hazel agreed to let us post more content on their social media platforms, our group decided to start creating a YouTube channel to advertise Made Real. This channel would also tie into our DMB module and the video that we are currently in the process of making for them. We intend to have Made Real's snacks featured in the video and their various social media accounts featured at the end of the video as well to advertise for them and channel traffic from YouTube to their more well-managed Instagram and Facebook account.
Blog Entry #15
Recently, we have been busy with assignments and with Robin and Roslyn being overseas, we have not had much time nor the opportunity to post content on Made Real's social media calendar. However, we had already planned a social media calendar way back at the start of June.
Thankfully, Zyi managed to contact Hazel to communicate to her that we needed to post some content on their social media platforms for our module and Hazel said that she understood and subsequently, let us post on their social media platforms.
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| Screenshot of our social media calendar. |
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| Our post on Made Real SG's Instagram |
Monday, July 20, 2015
Blog Entry #16
21 July, 2015
We've made our postings on behalf of MadeReal, the followings is our scheduled post and postings. We posted on MadeReal's instagram account which links to their Facebook.
We've made our postings on behalf of MadeReal, the followings is our scheduled post and postings. We posted on MadeReal's instagram account which links to their Facebook.
(Post on instagram)
(Post on instagram)
(July edition featuring me in madereal.sg )
Blog Entry #15
20 July, 2015
I noticed that MadeReal have not been posting these few days as Roslyn and Robin is away, hence i wanted to do my part and help out with managing social media for them. So i contacted Hazel and spoke on the phone with her, she explained that actually TengFong and some other intens is assigned to managed the postings on social media by Roslyn about the reads and articles, she also said that the postings is all more formal and serious, which i felt is indirectly telling me that if we manage it, the standard is not there, which is what Roslyn won't want to see.
I stress that we need to manage the online platforms as this module is social media marketing, if we don't do so, we will be markdown and greatly affect our grades. As Hazel does not have the authority to make decisions for MadeReal, so she just let me know that for the next few postings, she can will let us post on behalf on instagram with her help by checking through of course.
More updates on the postings asap.
More updates on the postings asap.
Blog Entry #14
I've actually done up a Hari raya poster for MadeReal, i contacted Hazel asking her if it's ok for me to post on behalf of MadeReal, she spoke to me on the phone the other day and told me that i'll have to wait till Roslyn to come back before postings are made. She explained that herself haven't been updating as she is also waiting for Roslyn to be back. Therefore i couldn't make the postings.
Tuesday, July 14, 2015
Blog entry #22
13 July 2015 (Monday)
That day Ging Yang,
Zong Wei and me went to LHK Office at 6pm. It was initially planned to have the
meeting at 10am but Hazel has a meeting in the afternoon and hence the meeting was
postponed to late hour.
Our group had planned to help out with the packing of boxes in the morning, get the necessary products and go back SP to do the filming. There is a change of plan since we cannot get the product until late night time which is impossible to return back SP. Most of our group members are not free after Thursday and so we plan to make the DMB filming to be at 14 July 2015, the day after we got the products.
If this filming was to be successful, it could be posted to Made Real social media platform and so Hazel requested to meet us at Dover to see our progress on the filming as well as to give us some suggestions.
We had help to shred a lot of magazines that night and help with the packing of 50 boxes which is quite time consuming. We completed the work at around 9pm plus and head back towards Aljunied Mrt and buy some other snack that is needed for our DMB filming.
Our group had planned to help out with the packing of boxes in the morning, get the necessary products and go back SP to do the filming. There is a change of plan since we cannot get the product until late night time which is impossible to return back SP. Most of our group members are not free after Thursday and so we plan to make the DMB filming to be at 14 July 2015, the day after we got the products.
If this filming was to be successful, it could be posted to Made Real social media platform and so Hazel requested to meet us at Dover to see our progress on the filming as well as to give us some suggestions.
We had help to shred a lot of magazines that night and help with the packing of 50 boxes which is quite time consuming. We completed the work at around 9pm plus and head back towards Aljunied Mrt and buy some other snack that is needed for our DMB filming.
Blog entry # 21
9 July 2015 (Thursday)
That day, we got a
very angry message from Natalie saying that didn’t receive any schedule post
except for the caption that was being sent yesterday by either Roseann or ZhengYi.
Explanations were given saying that we accidentally forgotten as we have
assignments to rush on that week and luckily she just told us to take note of
it next time.
Hazel brought back
the topic about having a flash mob in Orchard to promote Made Real and asked us
to contact the dancers about it. Unfortunately, the dancers rejected the offer
they are no transportation is given and they also cannot accept the fact that
the timing keep changes continuously. We informed them about it and Hazel had
asked us for our lecturer contact number so I seek Ms Dora’s permission before
giving Hazel the number. But maybe because she is busy recently that’s why she
couldn’t make the call to Ms Dora.
Blog entry #20
8 July 2015 (Wednesday)
The previous day
which is Tuesday, July 14, 2015. Our lecturer, Ms Dora, told us that our event
proposal have been rejected and hence we can’t organized the event in school.
This is applied to everyone that no physical event is allowed as it is not SP main event so it is not possible to
organize any event in SP. Hazel suggested to organize the road show in
Orchard instead. Natalie also told us that the photos that we had chosen some
of the unedited photos which have poor lighting etc the previous day. She told
us to take note of it in the future, our team didn’t realized that the photos
selected wasn’t completely edited so we did make an error.
Luckily the photos have not been posted to the timeline and they can still edit it themselves. According to what Natalie said, she had just posted an article on the Made Real website about the Shiok sg event and requested us to schedule a post for their article. She told us that we can create a caption and let her looked through it later on to check if editing is required or not. But everyone is rushing for their e-law assignment that week, so we are not sure whether we are able to complete everything on time or not.
Luckily the photos have not been posted to the timeline and they can still edit it themselves. According to what Natalie said, she had just posted an article on the Made Real website about the Shiok sg event and requested us to schedule a post for their article. She told us that we can create a caption and let her looked through it later on to check if editing is required or not. But everyone is rushing for their e-law assignment that week, so we are not sure whether we are able to complete everything on time or not.
Blog entry #19
7 July 2014(Tuesday)
Today our team went to Clementi Mall to meet hazel in the Starbucks coffee. As Robin and Roslyn are now overseas in Shanghai, Hazel is in-charge of looking after our progress as well as Made Real. We started discussing on the further details of the event and updating Hazel our progress also. As our SMM lecturer, Ms Dora, had informed us that there might have a possibility there the event cannot be held in Singapore Polytechnic as it won't get the permission of this. We have told this to Hazel and she seems to be disappointed but she asked, "if the event was to get permission to be held on SP, what is the that we are left to do?". We had created another Facebook account for this silent flash mob, started posting the event information, finalized the poster and plans on getting the logistic that is gong to used during the event. It had been decided that since the mini flash-mob cannot be held, then we might have the SDZ dancers to perform, showcase of Made Real's booth and distribute the Made Real's flyers. Previously, Zheng Yi and Wei Jie had designed a poster using Photoshop but now we decided to use the flyers leftover from the Botanic Garden's event.
After the discussion of the event, we asked Hazel if it is possible to make a post on their social media more often, she agrees. But for the Facebook account, only Roseann gain access to it and so we decide to select some photos from #FitForAPurpose event, the two days event for Shiok Sg held in East Coast Park. Each of the members will choose 5-7 images and send the image number to Roseann who will upload them into the Facebook account as an album.
Our next meeting with Hazel will be at 13 July 2014 around the morning. We needed Made Real's snack and their box for our digital media business filming but she needed us to help with the packing of boxes. So the meeting next week will be helping her with the packing as well as to get the necessary things for the filming.
Today our team went to Clementi Mall to meet hazel in the Starbucks coffee. As Robin and Roslyn are now overseas in Shanghai, Hazel is in-charge of looking after our progress as well as Made Real. We started discussing on the further details of the event and updating Hazel our progress also. As our SMM lecturer, Ms Dora, had informed us that there might have a possibility there the event cannot be held in Singapore Polytechnic as it won't get the permission of this. We have told this to Hazel and she seems to be disappointed but she asked, "if the event was to get permission to be held on SP, what is the that we are left to do?". We had created another Facebook account for this silent flash mob, started posting the event information, finalized the poster and plans on getting the logistic that is gong to used during the event. It had been decided that since the mini flash-mob cannot be held, then we might have the SDZ dancers to perform, showcase of Made Real's booth and distribute the Made Real's flyers. Previously, Zheng Yi and Wei Jie had designed a poster using Photoshop but now we decided to use the flyers leftover from the Botanic Garden's event.
After the discussion of the event, we asked Hazel if it is possible to make a post on their social media more often, she agrees. But for the Facebook account, only Roseann gain access to it and so we decide to select some photos from #FitForAPurpose event, the two days event for Shiok Sg held in East Coast Park. Each of the members will choose 5-7 images and send the image number to Roseann who will upload them into the Facebook account as an album.
Our next meeting with Hazel will be at 13 July 2014 around the morning. We needed Made Real's snack and their box for our digital media business filming but she needed us to help with the packing of boxes. So the meeting next week will be helping her with the packing as well as to get the necessary things for the filming.
Monday, July 13, 2015
Blog entry #25
13 July 2015(Monday)
Today, only me, Qi Wen and Zong Wei went to help Made Real pack the 50 boxes. We packed them from 6pm till 8pm. We also discussed on the things that we are going to bring tomorrow 14 July 2015 for the video shooting for DMB Mr Lynus class. We planned to use this video editing and post it at Made Real's facebook page and promote their products and brand awareness.
Today, only me, Qi Wen and Zong Wei went to help Made Real pack the 50 boxes. We packed them from 6pm till 8pm. We also discussed on the things that we are going to bring tomorrow 14 July 2015 for the video shooting for DMB Mr Lynus class. We planned to use this video editing and post it at Made Real's facebook page and promote their products and brand awareness.
Friday, July 10, 2015
Blog entry #24
For 9 July 2015 (Thursday)
Today, during DMB lesson, Natalie and Hazel reprimanded us that during these two days we are not actively helping them, we have also explained to them that during these two days we are busy with our project and they understood that and told us that we should tell her next time earlier if such things happens again. Since we cannot do our flash mob in Singapore Poly, Hazel asked us that whether can we have the flash mob at orchard instead. However the dancers are having many competition and training going on and since there are no transport provided, it will be hard for the dancers to be at the orchard at a specific timing as the dancers are from different courses and some of the dancers are Muslims. Thus, the flash mob won't be carried out.
Therefore, we have the following plans.
1. Complete the video editing and if it's good , we will post this video on Made Real social media account and garner more audiences and brand awareness.
2. Do more posting on their social media account to promote their page as their post now is all about the snack box. we thought of using motivational quotes and some other healthy regards such as healthy fruit and stuff.
3. We will be viewing Nature Box and Kawaii Box which we have used in the presentation and other overseas companies social media websites and see what type of content they post, how they interact with their customers etc...
Today, during DMB lesson, Natalie and Hazel reprimanded us that during these two days we are not actively helping them, we have also explained to them that during these two days we are busy with our project and they understood that and told us that we should tell her next time earlier if such things happens again. Since we cannot do our flash mob in Singapore Poly, Hazel asked us that whether can we have the flash mob at orchard instead. However the dancers are having many competition and training going on and since there are no transport provided, it will be hard for the dancers to be at the orchard at a specific timing as the dancers are from different courses and some of the dancers are Muslims. Thus, the flash mob won't be carried out.
Therefore, we have the following plans.
1. Complete the video editing and if it's good , we will post this video on Made Real social media account and garner more audiences and brand awareness.
2. Do more posting on their social media account to promote their page as their post now is all about the snack box. we thought of using motivational quotes and some other healthy regards such as healthy fruit and stuff.
3. We will be viewing Nature Box and Kawaii Box which we have used in the presentation and other overseas companies social media websites and see what type of content they post, how they interact with their customers etc...
Blog entry #23
For 8 July 2015 (Wednesday)
Today, we uploaded the pictures of the event that was held during 27 and 28th June 2015 at East Coast Park. Our group selected 30 photos and uploaded it to the Made Real Facebook page and this will be only seen under the albums page and not shown in the timeline of the Made Real Facebook Page. These photos are from Made Real and they have invited us to their Made Real team google docs folder. Below is the evidence of the post .
Today, we uploaded the pictures of the event that was held during 27 and 28th June 2015 at East Coast Park. Our group selected 30 photos and uploaded it to the Made Real Facebook page and this will be only seen under the albums page and not shown in the timeline of the Made Real Facebook Page. These photos are from Made Real and they have invited us to their Made Real team google docs folder. Below is the evidence of the post .
Thursday, July 9, 2015
Blog Entry #12
9/7 Thursday
So today, we confirmed with the Strictly Dance Zone members if they are able to make it to orchard for the flash mob which is proposed by Made Real. However, due to some reasons like their timetable is too packed and its out of Singapore Poly, they said no to the idea. This is understandable as it seems too much of us to ask for their help.
During that day when the no physical campaign is allowed in SP, I was just frozen and thinking what to do now. That truth came too sudden as the proposal and event details are going smoother after many trials and obstacles. But during that period of time, there are other more important stuff going on so we did not really have a major meeting on this.
Currently, after the dancer decline the idea, our group have no idea for any campaign now. And we are all very upset as all our time and effort is sort of wasted. But regardless, we learned many new infomations and exposed to all the obstacles for organising an event so i still think that lesson of holding an event is still worth.
So for now, i think we our group will just continue their social media postings and see what else is there to help in.
So today, we confirmed with the Strictly Dance Zone members if they are able to make it to orchard for the flash mob which is proposed by Made Real. However, due to some reasons like their timetable is too packed and its out of Singapore Poly, they said no to the idea. This is understandable as it seems too much of us to ask for their help.
During that day when the no physical campaign is allowed in SP, I was just frozen and thinking what to do now. That truth came too sudden as the proposal and event details are going smoother after many trials and obstacles. But during that period of time, there are other more important stuff going on so we did not really have a major meeting on this.
Currently, after the dancer decline the idea, our group have no idea for any campaign now. And we are all very upset as all our time and effort is sort of wasted. But regardless, we learned many new infomations and exposed to all the obstacles for organising an event so i still think that lesson of holding an event is still worth.
So for now, i think we our group will just continue their social media postings and see what else is there to help in.
Wednesday, July 8, 2015
Blog Entry #14
At the meeting this morning, aside from all the other issues we discussed as mentioned in blog entry #13, Hazel also gave us access Made Real's google drive so that we could use the photos in the google drive to post content on their Facebook and Instagram. Hazel instructed us to create a Facebook album for all the photos taken at their event at East Coast Park. She told all of us to pick 30 photos to put into the album and give some of the more interesting photos a caption.
When I got home that night, I downloaded the 30 pictures from their google drive, created a Facebook album for the event on Made Real's Facebook page and uploaded the photos.
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| This is a screenshot of Made Real's google drive |
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| This is a screenshot of the album that I created for Made Real on their Facebook page for their event. |
Blog Entry #11
8/7 Wednesday
So today, we uploaded the pictures from the event Fit For A Purpose to Made Real's Facebook page. We selected some of the best ones among all the pictures. However there are too much picture to put captions for all the pictures. Currently, it can be seen from the photo tab but not under the timeline of Made Real page. This is because, they have updated their website with a new article about the event. So we are to think of a caption for the post that relate to the photo album on Made Real Facebook page and the new article on their website.
Currently we only thought of ''#FitForAPurpose event post is up, head over to our website for new updates now! http://madereal.sg/fitforapurpose-shioksg/''. This is because with the hashtag, it is much easier to find and start a trend with that hashtag. Also, we attract readers to view new updates and added the link of the article on their website for easier access for the readers.
So today, we uploaded the pictures from the event Fit For A Purpose to Made Real's Facebook page. We selected some of the best ones among all the pictures. However there are too much picture to put captions for all the pictures. Currently, it can be seen from the photo tab but not under the timeline of Made Real page. This is because, they have updated their website with a new article about the event. So we are to think of a caption for the post that relate to the photo album on Made Real Facebook page and the new article on their website.
Currently we only thought of ''#FitForAPurpose event post is up, head over to our website for new updates now! http://madereal.sg/fitforapurpose-shioksg/''. This is because with the hashtag, it is much easier to find and start a trend with that hashtag. Also, we attract readers to view new updates and added the link of the article on their website for easier access for the readers.
Tuesday, July 7, 2015
Blog entry #6
28/6/2015
That day, we went to east coast park to participate and help our in an even that ShiokSG and Made Real organised together. Although I was late for the crowd gathering part as I misjudged the travel time, I eventually managed to arrive in time to help in the crowd gathering after changing into the Made Real T- Shirt they gave us. We walked around east coast park talking to people and informing them of the event that we would be holding at the big tree beside the restaurant "Atmosphere" at 12 noon. After the crowd gathering ended, we gathered back at "Atmosphere" to take a short break. After that, we went on to participate in the first part of the work out event which was organised by Made Real. It was pretty relaxed and me and Qi Wen breezed through it. Wei Jie and Ging Yang however, had a much harder time. We later went back to "Atmosphere" and were invited to play Laser Tag which was quite fun. After a 5 min break from the Laser Tag game, we went on to the second part of the event which was organised by ShiokSG. This time the exercise was extremely intense and we were extremely exhausted. We soon went back to the company office to shred some paper for next month's made real box and promptly went home after that.
That day, we went to east coast park to participate and help our in an even that ShiokSG and Made Real organised together. Although I was late for the crowd gathering part as I misjudged the travel time, I eventually managed to arrive in time to help in the crowd gathering after changing into the Made Real T- Shirt they gave us. We walked around east coast park talking to people and informing them of the event that we would be holding at the big tree beside the restaurant "Atmosphere" at 12 noon. After the crowd gathering ended, we gathered back at "Atmosphere" to take a short break. After that, we went on to participate in the first part of the work out event which was organised by Made Real. It was pretty relaxed and me and Qi Wen breezed through it. Wei Jie and Ging Yang however, had a much harder time. We later went back to "Atmosphere" and were invited to play Laser Tag which was quite fun. After a 5 min break from the Laser Tag game, we went on to the second part of the event which was organised by ShiokSG. This time the exercise was extremely intense and we were extremely exhausted. We soon went back to the company office to shred some paper for next month's made real box and promptly went home after that.
Blog entry #5
2/7/2015
On this day, we went to meet the president of the "Strictly Dance Zone" (The dance group we are working with) to discuss on the availability of the dancers on the dates of the flash mobs. We had a few problems trying to sync the timing of the flash mobs and when the members are free as we were unable to get "leave of absences" for them. Another problem was that the dance crew did not want to do an unprofessional performance. Fortunately, we managed to get dancers to come on the final road show on 14 August.
On this day, we went to meet the president of the "Strictly Dance Zone" (The dance group we are working with) to discuss on the availability of the dancers on the dates of the flash mobs. We had a few problems trying to sync the timing of the flash mobs and when the members are free as we were unable to get "leave of absences" for them. Another problem was that the dance crew did not want to do an unprofessional performance. Fortunately, we managed to get dancers to come on the final road show on 14 August.
Monday, July 6, 2015
Blog Entry #10
Tuesday 7/7
Today, our group head towards the Starbucks located in Clementi Mall for the meeting with Made Real. Only Hazel from the Made Real team was there. I was the first to reach and the rest soon follows. As Hazel did not reach yet, we settle down in Starbucks and do our own work.
Soon, Hazel arrive and we began our meeting. We first discussed about the flash mob and silent disco as it is of the main importance. We said that we have already confirmed the dancers and they are free on 14th Aug which is the main roadshow date. However as i said in my previous post, we tried to get them to do flash mob before the roadshow but could not.
So the flash mob discussion is done with Hazel. Next was the Silent Flash Mob, after thinking about it. It seems quite risky that people would not even participate. As we did not managed to get flash mob before the actual event to generate the hype. So without hype, it is unlikely that people would attend the silent flash mob. So we were thinking to scrap off this idea.
Lastly, we discuss on the Facebook posting for the upcoming Hari Raya, SG 50 and their new theme for the month which is ''Around the World''. We look up other companies' social platform to find the ''element'' that makes their post having so much likes. And we have access to the folder full of pictures of the event that we all went which is the Be-You-Ti-Ful carnival. We are told to select some picture out of those 700+ pictures to post on their Facebook page.
Today, our group head towards the Starbucks located in Clementi Mall for the meeting with Made Real. Only Hazel from the Made Real team was there. I was the first to reach and the rest soon follows. As Hazel did not reach yet, we settle down in Starbucks and do our own work.
Soon, Hazel arrive and we began our meeting. We first discussed about the flash mob and silent disco as it is of the main importance. We said that we have already confirmed the dancers and they are free on 14th Aug which is the main roadshow date. However as i said in my previous post, we tried to get them to do flash mob before the roadshow but could not.
So the flash mob discussion is done with Hazel. Next was the Silent Flash Mob, after thinking about it. It seems quite risky that people would not even participate. As we did not managed to get flash mob before the actual event to generate the hype. So without hype, it is unlikely that people would attend the silent flash mob. So we were thinking to scrap off this idea.
Lastly, we discuss on the Facebook posting for the upcoming Hari Raya, SG 50 and their new theme for the month which is ''Around the World''. We look up other companies' social platform to find the ''element'' that makes their post having so much likes. And we have access to the folder full of pictures of the event that we all went which is the Be-You-Ti-Ful carnival. We are told to select some picture out of those 700+ pictures to post on their Facebook page.
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